Good design serves a purpose. Not a formula.

I’m a Product Designer and frontend developer with over a decade of experience. I design software around how people actually work, making deliberate trade-offs between user needs, product goals, and technical constraints.

I use AI coding agents to accelerate design exploration and implementation. With my engineering background, I aim to help teams adopt code-first design workflows.

More about me

B2B · Finance & accounting

Finolog

A B2B accounting platform that helps small businesses track transactions, manage cash flow, and understand their financial performance.

B2C · Learning

Buddy

A voice-based AI English tutor that helps children practise speaking English through interactive games and conversations.

B2B SaaS · Work management

Zettaplan

A task and project management platform that brings team communication, collaboration, and everyday work into one place.

Personal project

Compio

A notebook calculator for everyday math. Editable calculations, reusable values, and currency and unit conversions. Designed, built, and shipped independently.

Personal project

Optima

A desktop text editor combining writing, style and spelling checks, and automatic typography. Independently designed, developed, and launched as a commercial product for macOS and Windows.

Other experience

More product work, websites, visual identities, and experiments.